Vanilla Social Media Blog

Social Media Listening - Why is it so important to monitor social media platforms?

Social Media Listening - Why is it so important to monitor social media platforms?
Being a business on social media requires more than simply creating ways to engage with audiences. It's crucial to ensure you are engaging the righ...

6 Steps To Develop Your Marketing Content

6 Steps To Develop Your Marketing Content
As mentioned in the previous article, marketing content is the key when it comes to achieving business goals. Content is the key to grab new follow...

Your Ultimate Guide For Social Media Analytics

Your Ultimate Guide For Social Media Analytics
A substantial portion of internet usage today involves social media. Since the goal of companies has always been to reach customers, an interactive...

Welcome, New Investors & Supporters, Dr. Lee-Ann Laffey and Hossam Mahmoud.

Welcome, New Investors & Supporters, Dr. Lee-Ann Laffey and Hossam Mahmoud.
Since Vanilla’s establishment, it has had the mission of being a supportive partner to all of its clients. With our special secret ingredients, we ...

AI in 10 years: 4 possible AI Outlooks in Digital Marketing

AI in 10 years: 4 possible AI Outlooks in Digital Marketing
When you hear the word AI, you might picture robots taking over major cities or talking computers. However, AI applications are more realistic than...

Differentiation Strategies: How to Break Through the Digital Noise in 2021

Differentiation Strategies: How to Break Through the Digital Noise in 2021
Clients are persistently bombarded by messages and pop-ups everywhere in the growing saturated markets. Over time, businesses have more or less bec...

5 Powerful Client Retention Hacks to Boost Your ROI

5 Powerful Client Retention Hacks to Boost Your ROI
Companies lose $75 billion a year due to poor customer support that ultimately causes these customers to disconnect with a brand and switch to a co...

Efficiency Hacks: 3 Creative Methods to Capture Quality Leads on a Low Budget

Efficiency Hacks: 3 Creative Methods to Capture Quality  Leads on a Low Budget
As Vanilla is a B2B company, we are always on the quest to discover novel methods to obtain leads. We need to do more than hunting referrals, cold ...

Vanilla, The Digital Marketing Arm For One Of The Most Funded Start-ups In The MENA Region

Vanilla, The Digital Marketing Arm For One Of The Most Funded Start-ups In The MENA Region
Over the years, Vanilla has been an agency with a mission to support the growth of its clients through positioning them well to their current and p...

Omnichannel Marketing 101: Creating a Seamless Experience for Your Customers

Omnichannel Marketing 101: Creating a Seamless Experience for Your Customers
What is Omnichannel Marketing? Omnichannel marketing is a marketing strategy that integrates multiple channels to deliver a unified shopping experi...

AdTech Evolution: How Technology Shaped Our Advertising Today

AdTech Evolution: How Technology Shaped Our Advertising Today
From the ancient Egyptians’ steel carvings in 2000 BC to the first legal commercial popping up on TV screens in 1941, advertisements in the pre-Int...

The Killer Guide to Planning Your First Facebook Strategy

The Killer Guide to Planning Your First Facebook Strategy
Let’s face it – the digital world is enough chaos alone. There are many things to keep up with and many things have to be done to make your busines...